MTV VIDEO MUSIC AWARDS: SHOW
The MTV Video Music Awards was a virtual production and broadcast, live from New York City. For this event, we thoroughly built the presenting stage using XR to recreate the city skyline and unite global audiences through picture-in-picture live feeds.
Throughout the show, the virtual screens dynamically showcased content, engaging at-home viewers. Musical performers at the MTV Video Music Awards included DaBaby, Black Eyed Peas, Lady Gaga and Ariana Grande, Doja Cat, and Miley Cyrus, with each performance showcasing unique XR abilities.